Founded in 2003, zeitgeist was initially born out of frustration. After various positions in IT marketing, both on the client and agency side, zeitgeist’s directors Bruno Combart and Nathalie Dorricott couldn’t find any localisation agency that truly understood their needs. Both knew effective marketing localisation — especially in the technology field — required two key elements: an adaptive approach to make copy relevant to the local audience, and an understanding of the technology itself.

Closing the gap
Bridging this gap became the foundation of zeitgeist’s positioning: we see ourselves as a hybrid between a marketing communications agency and a translation agency. Armed with a strong background in IT marketing, a team of highly efficient project managers and a network of experienced translators/copywriters, our mission is clear: helping our clients go to market with strong, accurate and insightful communications across the globe.